about faro a.d.

"Whenever I talk to a band who are about to sign with a major label, I always end up thinking of them in a particular context. I imagine a trench, about four feet wide and five feet deep, maybe sixty yards long, filled with runny, decaying shit. I imagine these people, some of them good friends, some of them barely acquaintances, at one end of this trench. I also imagine a faceless industry lackey at the other end holding a fountain pen and a contract waiting to be signed."
Steve Albini

Faro A.D. is a partnership experienced in most good and bad aspects the music industry has to offer. Bands on a local and regional level, which have the work ethic and talent to take the music to the masses, have the best odds in this card game. It is Faro A.D.'s dedication to outstanding music and the "know-how" within the industry that will not only develop our bands into tomorrows leaders of independent rock music, but give our artists music the fighting chance, recognition, and compensation they deserve. It is Faro A.D.'s intent to develop career musicians with success that benefits the artist first. Faro is a one stop source and absolute headquarters for our musicians, keeping everything from merchandise to out-of-state tour dates organized so our artists can focus on self promotion with the proper tools and most importantly, their music. In a world of record label folds, unobtainable tour dates, and market saturation, today's musician needs a voice of confidence and a mighty pen of their own. Faro A.D. is just that.

About the company:
Faro A.D. is an artist management/development company dedicated to helping our artist's music reach the masses. The company was created as a partnership between two men with aspirations for something better in independent rock music. Built with the artist in mind first, Holmes Pooser and Chad Peterson have set out to find the most promising independent bands looking to take their music to the world through all mediums necessary. Welcome to the inception of Faro A.D.

The Name:
About the game